Knowledge management: How to apply it in your company

 


 

Every day we are bombarded with information at all times, due to globalization and the digital environment. And this would not be different in companies. 

Demand for delivery of results, competition analysis, new obligations and service evaluation, all this generates a lot of information for employees.

With knowledge management you can apply strategic management and organization of information in order to obtain a positive result and identify this data more quickly. 

Keep reading this article to understand concepts related to knowledge management and how to put it into practice.

What is knowledge management?

First, we need to understand the concept of knowledge management. 

The term was translated from the English “ knowledge management ” and encompasses several actions that companies must apply in their routine for the development and unification of processes and knowledge.

For this, some processes are crucial, such as identifying, evaluating and distributing knowledge within the organization.

In this context, some questions are necessary, the main ones being:

  • What knowledge does the team master?
  • Which ones were transformed into processes?
  • What skills can be developed?
  • Does the team need more knowledge or is it enough?

These are just a few examples of questions that are useful for putting knowledge management into practice in your company. 

Even, in addition to questions, some pillars are essential to put knowledge management into practice . The main ones are:

  • Organization; 
  • Learning; 
  • Leadership or management; 
  • Technology.

Now let's understand a little more about the goals?

Objectives of knowledge management

After all, what are the objectives of knowledge management?

First, we can mention the valuation of knowledge. 

The information available in a company is essential to leverage the organization and align professionals. 

Moreover, with the appreciation of knowledge, it is possible to better see the objectives and, consequently, find better ways to achieve them. 

We can also mention the capture of information and the facilitation of access to them. 

With a well-applied knowledge management, it is possible to create mechanisms for capturing information, such as reports, manuals and other documents that help in this process – either internally or for the relationship with the client/market. 

Facilitation happens at that point. With systems, access and sharing of knowledge and information, accessibility to this information is facilitated, which represents one of the main pillars and objectives of knowledge management .

And now? Knowing all this, how to apply this essential tool in your company? Find out in the topics below.

How to apply knowledge management in your company?

As previously mentioned, knowledge is one of the most important points of a company and should be documented whenever possible. 

This will ensure that knowledge remains in the possession of the organization and that it flows through it, and not just one employee, also valuing the information that was built over time.

To apply this knowledge, some steps must be followed. see below

First step: Define the sources of knowledge

Doing a “field research” together with the employees, it will be possible to verify which flows work in an exemplary way, which still need to be improved and which can be created to facilitate the routine. 

In this step, it will be possible to define what knowledge the company already has in general and create a record of such processes.

Step two: Conduct a competency mapping

For the proper functioning of the company, it is necessary to establish which competencies are necessary for routine and everyday activities. 

With this mapping, competencies are better developed and distributed, which brings effectiveness to the company's processes and even more clarity when defining teams for each project.

Third step: Qualify all the knowledge collected

With the information from the first and second steps collected, it is necessary to qualify them. 

Is the knowledge and skills regarding a certain flow good enough? what can be improved? What information is still missing for the flow to be exemplary?

Fourth step: Create channels for communicating this knowledge

By creating communication channels, employees can raise questions and solutions for the company. 

By opening the door to employees, the company also opens up more space for other people to contribute to decision-making. 

These channels can be through seminars, e-mails, wikis, weekly meetings, online questionnaires, polls in the workplace, and in several other ways. It's up to you to decide what makes the most sense for your business. 

Fifth step: Putting knowledge management into practice

Now is the time to really put knowledge management into practice. 

Asking employees to follow some flows and put into practice the knowledge that was disclosed will help the development of your company and promote a culture on how to complete certain functions.

After all, a well-defined flow brings more productivity and better results.

Step Six: Encourage Team Commitment

There are some people who find it difficult to express their ideas and experiences.

For this reason, it is necessary for the company to encourage employees to actively participate in knowledge management. 

This can be done through corporate training and gamification, for example. 

Thus, the employee who has the best performance in knowledge management activities can win tickets to corporate events, courses, days off, cash prizes, and various other forms of awards.

A tool that can help in this step is a learning management system . 

Online forums, debates, videoconferencing, live and recorded classes, gamification throughout the process and other features can ensure your team's commitment, while the tool is responsible for helping to centralize this process and access to this data and channels.

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