Link in Instagram stories? Learn 3 simple steps how to use this resource!

 

When entering Instagram and starting to watch stories, you may have noticed that profiles almost always appear using the “ swipe up ” function. Increasingly important on the social network, the resource is extremely useful for those who work with brand profiles or promote products.

But what is it and how to put a link in stories? Well, to find out, you need to understand how these stories work. And most important of all: how they can help you with your business strategy.

If you also want to know how to link to stories and boost your business strategy, follow some tips in this content.

Who can link to stories?

This question is important, as not all network users know how to use the feature. Not everyone can put on the famous “drag up”. If you want to know how to put a link in stories, you need to know that anyone with more than ten thousand followers can use this function.

In addition, if your Instagram profile is verified (that is, you have earned that little blue check next to your username), you are also able to use the “swipe up”.

But first, you need to be clear about the benefits.

The benefits of “swipe up” links in stories

If you want to know how to put a link in Instagram stories, you also need to know its benefits:

• Help in selling your products/services;
• Assists in the engagement of your profile;
• It helps to sell easier;
• It brings in new users and potential potential customers.

That is, for those who have a business or need to advertise, knowing how to link to stories is essential to boost your results.

Three steps to learn how to link to Instagram stories

The first step in learning how to link to an Instagram story is very simple: open your account on the platform, plan and create the stories that will have the link inserted . Easy, isn't it?

Then: click on “web link” and choose the one that makes the most sense with the stories made and with your objective (it can be your store’s website, the page of a certain product or the link to purchase it and so on onwards. In this case, the sky's the limit!).

After planning and choosing the right link, the third step is to publish the stories and that's it! See how simple it is?! In three basic steps, you're already prepared and know how to put a link in stories!

Bonus tips for those who want to have a link in stories

If you have access to this function and want to know how to link to Instagram stories, here are some important tips that will help you get good results with “swipe up” links.

Take care of the user experience on your page

First of all, you need to analyze your Instagram page and ensure that it is very attractive to users and potential customers. The link you are going to publicize needs to match the type of content and information you pass on to your audience, otherwise it will be difficult to get good results.

In addition, it is necessary to verify that your page is not polluted, that it does not contain unnecessary and unproductive information and that people find the contents easily and clearly.

Have good CTAs

Having good CTAs, that is, smart ways to call your audience to a specific action, which in this case is clicking on the link, is extremely important to be successful on Instagram.

Every little detail on your profile makes a difference in boosting sales and engagement on Instagram. Therefore, these actions, such as linking to stories, are essential for good profile development.

When recording the stories, think creatively about the right time to insert the “swipe up” button and captivate your audience. This is a great tip for anyone who wants to know how to link to Instagram stories.

Put Spotify Podcasts in Instagram Stories

Sharing Spotify podcasts on Instagram, as well as linking them to stories, helps a lot in engaging your profile on the social network, after all, podcasts, for example, are on the rise and have many listeners around the world.

To do this, just enter the podcast or song you want to share from Spotify, enter the “share” option and then “Instagram stories”. Ready, simple and easy!

Share IGTV videos in stories

If you want to know how to link to Instagram stories, you need to know that it is also possible to use the function to promote IGTV videos as well, but how?

To do this, simply create or select content on IGTV, then click on the chain icon that appears next to stickers and emojis and add the IGTV video link you want. Now just choose the video of your choice and post.

How to use link in DM

If you want to send any type of link to a specific person or profile in the DM (direct message), the process is very quick and easy: just copy the address of the link you want to share and paste it into the conversation of the person who should receive the message.

Simple right?!

Facebook ADS: how to use it?

In addition to advertising on Instagram, how about betting on Facebook ADS ?

That's because with it you can advertise your link in a sponsored, strategic and specific way.

The link you advertise on Facebook Ads will be disclosed to several profiles within Instagram, generating engagement and potential new customers.

Use links in your bio

The famous “link in bio” appears directly on several profiles on Instagram, as well as putting a link in stories. He is nothing more than putting the link in your Instagram bio, that space that is below your name.

To do this, just put the link you want in that space, generating more and more engagement and attracting new customers.

Understand what Linktree is and what it can do for you

If you no longer have doubts about how to link in stories, you are ready to work with more than one link!

With Linktree you can add several links at the same time, helping to publicize and engage your products, services and materials, in addition to making it easier for customers to view it.

That is, Linktree helps you centralize everything you need and want to disclose, in addition to boosting your results! So, if you want to know how to put a link in Instagram stories, it's also worth trying to centralize the information when publishing it.